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Data privacy statement

Your privacy is very important to us.

We would therefore like to inform you in the following about what data is used and for what purpose. If you have any further questions about how we handle your personal data, you can contact our Data Protection Officer.

 

Tracking settings

In the following, you can deactivate or reactivate all services, with the exception of those that are technically necessary (see next paragraph).

Tracking Settings

You will also find the link to the privacy settings at the bottom of each page.

 

Controller / Processor

Controller of the data processing operation

RATIONAL Aktiengesellschaft
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
E-Mail: info@rational-online.com
https://www.rational-online.com

Controller’s Data Protection Officer

RATIONAL Aktiengesellschaft Data Protection Officer
Siegfried-Meister-Straße 1
86899 Landsberg am Lech

E-Mail: privacy@rational-online.com

 

General information

The term personal data is defined in the GDPR. Accordingly, means any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. This includes, for example, your name, your address, your telephone number or your date of birth.

For mere informational use of the website, i.e. if you do not register or otherwise transmit information to us, we will only collect the personal data transmitted by your browser to our server. If you would like to view our website, we will collect the following data, which we require for technical reasons in order to deliver our website to you and to ensure the stability and security thereof (the legal basis is a legitimate interest pursuant to Art. 6 (1) S. 1 lit. f GDPR

Within the framework of the balancing of interests pursuant to Art. 6(1)(f) GDPR, we have taken into account and weighed our interest in providing and your interest in processing your personal data in accordance with data protection guidelines. Since the following data is sometimes technically necessary for the provision of our service in order to be able to offer you our website and also to ensure stability and security, in particular to provide protection against misuse, we have concluded that this data can be processed – with a guarantee of data security taking into account the state of the art – taking due consideration of your interest in data protection-compliant processing.

 

DataPurpose of processingStorage duration
Operating system usedAnalysis according to devices to ensure optimised presentation of the websiteThe data is deleted when the respective session has ended.
Information about the browser type and the version usedAnalysis of the browsers used in order to optimise our websites for this purposeThe data is deleted when the respective session has ended.
User’s internet service providerAnalysis of the internet service providerThe data is deleted when the respective session has ended.
IP addressDisplay of the website on the respective deviceThe data is deleted when the respective session has ended
Date and time of accessEnsuring the proper operation of the websiteThe data is deleted when the respective session has ended
Log filesEnsuring the proper operation of the websiteThe data is deleted when the respective session has ended

 

The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility for the user to object.

 

Legal basis of data processing by us

There are various legal grounds for the processing of personal data. If we need your data to fulfil a contract with you or to respond to enquiries from you regarding a contract, the legal basis for this data processing is Art. 6(1)(b) GDPR.

If we obtain your consent to process specific data, the legal basis is Art. 6(1) (a) GDPR. We process some data for the purposes of pursuing our legitimate interests, whereby a balancing of your interests requiring protection and our legitimate interests is always undertaken. The legal basis for this is point (f) of Article 6(1) GDPR. If processing is necessary to fulfil a legal obligation to which we are subject, the legal basis is Art. 6(1)(c) GDPR.

Below we explain how we process personal data via our website.

 

Cookies

Our website uses cookies. Cookies are files that are placed on your computer by a website you visit and allow your browser to be recognised. Cookies transmit information to the site that sets the cookie. Cookies can store various information, such as your language setting, the duration of visits on our website or the entries you have made there. This prevents you, for example, from having to re-enter required form data each time you use the site. The information stored in cookies can also be used to recognise preferences and tailor content according to areas of interest.

There are different types of cookies: Session cookies are sets of data that are only temporarily held in the working memory and are deleted when you close your browser. Permanent or persistent cookies are automatically deleted after a predefined period of time, which may differ depending on the cookie. With this type of cookie, the information can also be stored in text files on your computer. However, you can also delete these cookies at any time via your browser settings.

First-party cookies are stored by the website you are currently visiting. Only that website is allowed to read information from these cookies. Third-party cookies are stored by organisations that do not operate the website you are visiting. These cookies are used by marketing companies, for example.

The legal basis for possible processing of personal data by means of cookies and their storage period may vary. If you have given us your consent, the legal basis is point (a) of Article 6(1) GDPR. If the data processing is based on our overriding legitimate interests, the legal basis is point (f) of Article 6(1) GDPR. The stated purpose then corresponds to our legitimate interest.

We use cookies to ensure the proper operation of the website, to provide basic functionality, to measure reach and – with your consent – to tailor our services to preferred areas of interest.

You can delete cookies already stored on your end device at any time. If you want to prevent cookies from being stored, you can do this via the settings in your internet browser. You can find instructions for common browsers here: Internet Explorer, Firefox, Google Chrome, Google Chrome mobile, Microsoft Edge, Safari, Safari mobile. Alternatively, you can also install ad blockers. Please note that individual functions of our website may not work if you have deactivated the use of cookies.

When accessing our website, all users of our website are also informed by an information banner about our use of cookies and referred to this data protection notice. Users will also be asked for their consent to the use of certain cookies, in particular those relevant for the personalisation of services and for marketing measures. Consent can be revoked at any time with future effect by calling up the tracking settings via the link at the end of each page (footer) and removing the tick behind the processing for which consent had been given. ”

 

Cookies

CookieThe ProviderPurpose of DocumentLegal basis of processingSequence
uc_user_interactionUsercentrics GmbHSaves whether a setting has already been selected for your data processing preferences (in other words, whether the CMT has already been interacted with).Legitimate interest – necessary for technical reasons2 Years
continueReviewktchnrebel.comUsed to save the status of the contribution input forms on the website. It contains the name of the post that the user has edited and the URL of the page where the post input form is located. If a user interrupts a contribution input and returns later, the cookie is used to return the user to the point last saved in the input forms.Legitimate interest – necessary for technical reasonsSession duration
uc_settingsUsercentrics GmbHContains the settings in Usercentrics for various consentLegitimate interest – necessary for technical reasons2 Years
uc_ui_versionUsercentrics GmbHSaves the version number of the consent banner UI used on the current domainLegitimate interest – necessary for technical reasons2 Years
uc_user_countryUsercentrics GmbHDetermines where the user is located to decide whether the user is covered by GDPR or other ePrivacy laws.Legitimate interest – necessary for technical reasonsSession duration
wp-settingsktchnrebel.comWordPress also sets a few wp-settings [UID] cookies. The number at the end is your individual user ID from the users’ database table. This is used to customize your view of the admin interface, and possibly also the main website interface.Legitimate interest – necessary for technical reasons1 Year
wp-settings-timektchnrebel.comWordPress also sets a few wp-settings [UID] cookies. The number at the end is your individual user ID from the users’ database table. This is used to customize your view of the admin interface, and possibly also the main website interface.Legitimate interest – necessary for technical reasons1 Year
wp-wpml_current_admin_language_{hash}ktchnrebel.comSaves the current language of the WordPress admin area.Legitimate interest – necessary for technical reasonsSession duration
wp-wpml_current_languagektchnrebel.comSaves the current language.Legitimate interest – necessary for technical reasonsSession duration
wordpress_logged_in_{hash}ktchnrebel.comThe cookie is used to indicate when you are logged in and who you are. This cookie is also retained in the frontend of the website when you are logged in.Legitimate interest – necessary for technical reasonsSession duration
wordpress_{hash}_xframektchnrebel.comPrevents embedding the WordPress website in iFrames from other domains to prevent clickjacking attacks. Life span: 10 daysLegitimate interest – necessary for technical reasonsSession duration

 

Usercentrics

We use the Usercentrics service to manage consents on our website. Usercentrics is a software developed by Usercentrics GmbH, Rosental 4, 80331 Munich, Germany.

Usercentrics determines the language used by your browser. A cookie is set to check whether you have already made a selection in our cookie management tool during a previous visit to our website. This cookie is necessary because it allows the website to recognise whether you have consented to tracking or not. In addition, a log file is created in order to be able to prove that consent has been given. This file contains the IP address in anonymised form, information about the browser that was used, data about the scope of the consent, and the date and time of the visit.

The legal basis for the processing is our legitimate interest in accordance with point (f) of Article 6(1) GDPR.

The purpose of data processing is the user-friendly and legally compliant design of our website. We want to make it as easy as possible for you to give or withdraw consent and increase the transparency of data processing by means of cookies, pixels, tags or similar on our website. Our legitimate interest also lies in the purpose of data processing.

Your consent or refusal to use / receive services that may also set cookies is stored on your end device in its local storage. The consent data (consent granted and revocation of consent) remain stored on your computer until the local storage is deleted. To enable matching, Usercentrics stores this as hash values for 3 years.

The purpose of data processing is the user-friendly and legally compliant design of our website. We want to make it as easy as possible for you to give or withdraw consent and increase the transparency of data processing by means of cookies, pixels, tags or similar on our website. Our legitimate interest also lies in the purpose of data processing.

Your consent or refusal to use / receive services that may also set cookies is stored on your end device in its local storage. The consent data (consent granted and revocation of consent) remain stored on your computer until the local storage is deleted. To enable matching, Usercentrics stores this as hash values for 3 years.

 

Google Tag Manager

For reasons of transparency, we would like to point out that we use Google Tag Manager. Google Tag Manager does not collect any personal data itself. Tag Manager makes it easier for us to integrate and manage our tags. Tags are small pieces of code that are used to measure traffic and visitor behaviour, track the impact of online advertising and social channels, set up remarketing and targeting, and test and optimise websites, among other things. We use the Tag Manager for all digital services listed in this data privacy statement. If you have deactivated it, Google Tag Manager will take this deactivation into account. For more information on Google Tag Manager, see: https://www.google.com/intl/de/tagmanager/use-policy.html.

 

Website Analysis

For the purpose of analysing and optimising our websites, we use various services which are described below. We use these services to analyse how many users visit our site, which information is most in demand or how users find the offer. We also collect data on which website a user came to our website from (the referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. This helps us to design our offers in a user-friendly way, to find errors and to improve our offers.

 

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland is responsible for users in the EU/EEA and Switzerland.

Google Analytics uses cookies, text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there. If IP anonymisation is activated on this website, your IP address will, however, be truncated beforehand by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.

Insofar as data is processed outside the EU/EEA, in order to establish a secure level of data protection with the service provider, we must comply with the standard data protection clauses adopted by the EU Commission pursuant to Article 46 GDPR, which allows the transfer of personal data to a third country in individual cases.

The IP address transmitted by your browser in the context of Google Analytics will not be merged with other Google data. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services associated with website and Internet usage to the website operator.

The data sent by us and linked to cookies, user IDs or advertising IDs are automatically deleted after 14 months. Data whose retention period has been reached is automatically deleted once a month.

The legal basis for the described data processing is your consent, point (a) of Article 6(1) GDPR. You can withdraw your consent at any time with future effect by changing your selection in the tracking settings (see above, under Cookies). Alternatively, you can delete your cookies (all or only from this website). The banner with the selection options is then displayed again.

Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html or at https://policies.google.com/?hl=de.

 

 

Name of the providerProvider typeData transfer to third countryThird countryGuarantees in accordance with Article 44ff GDPR
Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USAProcessorYesUSAEU standard contractual clauses

 

Affected data categoryPurpose of processingLegal basis for processingStorage for durationWithdrawal
IP address (saved anonymously)Creation and modification of cookie information.Consent14 monthsYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Device-related data, such as device type, operating system model, browser type and versionOptimisation of the website and adaptation of content as well as aggregated usage analysis.Consent14 monthsYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Usage-related information, such as time of use, duration, place of origin, pages accessed, clicks and actions on the websiteOptimisation of the website and adaptation of content as well as aggregated usage analysis.Consent14 monthsYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).

 

Matomo

On our website, we use the open source web analytics software Matomo, a service of “InnoCraft Ltd”, a company based at 7 Waterloo Quay PO625 Wellington, New Zealand. Since InnoCraft is based outside the EU, InnoCraft has appointed a representative in the EU: ePrivacy Holding GmbH, Große Bleichen 21, 20354 Hamburg (privacy@innocraft.com). The software is only operated by its own servers.

Cookies are used to analyse the use of the website. For this purpose, the usage information collected in the cookie (including your shortened IP address) is transmitted to our server and stored for usage analysis purposes. With Matomo, no data is transmitted to servers beyond our control. Your IP address is immediately anonymised during this process, so that you as a user are not identifiable to us. The information collected about your use of this website will not be passed on to third parties.

We use the data collected for the statistical analysis of user behaviour for the purpose of optimising the functionality and stability of the website and for marketing purposes. Our interest in and purpose of data processing lies in optimising our website, adapting the content and improving our offer. The interests of the users are sufficiently protected by anonymisation. We only store the analysis data for as long as the purpose of the data processing requires, but for a maximum of 14 months.

The legal basis for the described data processing is your consent, point (a) of Article 6(1) GDPR. Once you have given your consent, you can withdraw it at any time with future effect by changing your selection in the cookie settings (see above, Tracking settings). Alternatively, you can delete your cookies (all or only from this website). The banner with the selection options is then displayed again.

 

Advertising

We use cookies for marketing purposes to target our users with interest-based advertising. We also use cookies to limit the probability of an advertisement being displayed and to measure the effectiveness of our advertising measures. This information can also be shared with third parties, such as such as ad networks. The legal basis for this is point (a) of Article 6(1) GDPR.

 

Facebook Custom Audience / Conversion Tracking Pixel

As part of usage-based online advertising, we use the Custom Audiences service of Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304, USA). The processor for us (as a company from the EU) is Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

For this purpose, we define target groups of users based on certain characteristics in the Facebook Ads Manager, who will subsequently be shown ads within the Facebook network. Users are selected by Facebook based on the profile information they provide and other data provided through their use of Facebook. If a user clicks on an advertisement and subsequently reaches our website, Facebook receives the information that the user has clicked on the advertising banner via the Facebook pixel integrated on our website.

In principle, a non-reversible and non-personal checksum (hash value) is generated from your usage data, which is transmitted to Facebook for analysis and marketing purposes. A Facebook cookie is set. This collects information about your activities on our website (e.g. browsing behaviour, subpages visited, etc.). Your IP address is also stored and used for the geographical targeting of advertising.

We do not use Facebook Custom Audiences via the customer list or the “advanced comparison” function.

The legal basis for the described data processing is your consent, point (a) of Article 6(1) GDPR. You can withdraw your consent at any time with future effect by changing your selection in the tracking settings (see above, under Cookies). Alternatively, you can delete your local storage from this website. The banner with the selection options is then displayed again.

Further information on the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your setting options for protecting your privacy, can be found in Facebook’s privacy policy. You can apply settings regarding which advertisements are displayed to you on Facebook under this link and in the Facebook account settings.

If you consent to the data processing described, Facebook will of course also have access to your data. In particular, it is possible that Facebook Inc, 1601 Willow Road, Menlo Park, California 94025, USA, alongside Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland may have access to your data. Facebook Inc. is located in an insecure third country where the level of data protection is lower.

Facebook has made available online a “Facebook EU Data Transfer Addendum” since 31/08/2020, which is intended to incorporate the standard contractual clauses in cases where Facebook Ireland Limited processes data from the EU/EEA as a processor and transfers it to Facebook Inc. as a sub-processor.

You can find further information on the Custom Audiences service by Facebook at: https://de-de.facebook.com/business/help/449542958510885 .

You can obtain further information on data processing and storage duration from the provider or at https://www.facebook.com/about/privacy .

The deactivation of the “Facebook Custom Audiences” function is possible for logged-in users under https://www.facebook.com/settings/?tab=ads# .

Name of the providerProvider typeData transfer to third countryThird countryGuarantees in accordance with Article 44ff GDPR
Facebook Inc. (“Facebook”) based at 1601 S. California California, Palo Alto, CA 94304, USA.ProcessorYesUSAStandard contractual clauses

 

Affected data categoryPurpose of processingLegal basis for processingStorage durationDeactivation/ revocation
HTTP header: An HTTP header contains information about your IP address, web browser information, page location, document, URl reference and web browser user agent.Interest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Pixel-specific data, such as the pixel ID and Facebook cookie data.Interest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Optional values, such as information on purchases made, information on the conversion value.Interest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).

 

LinkedIn Conversion Tracking

We use the LinkedIn Conversion Tracking service of LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085-2810 USA to evaluate our online advertising. The controller for users in the EU/EEA and Switzerland is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

For this purpose, we define target groups of users based on certain characteristics in the LinkedIn Campaign Manager, who are subsequently shown advertisements within the LinkedIn network. Users are selected by LinkedIn based on the profile information they provide, as well as other data provided when using LinkedIn. If a user clicks on an advertisement and subsequently reaches our website, LinkedIn receives the information that the user has clicked on the advertising banner via the Conversion Tag integrated on our website.

The LinkedIn tag therefore allows the following data to be logged:

  • Website visited, including the URL,
  • Referrers
  • IP address
  • device and browser properties (user agent)
  • and timestamp.

The IP addresses are shortened or (for cross-device use) hashed by LinkedIn. The direct identifiers of the members are removed within 7 days for pseudonymisation of the data. The remaining pseudonymous data is then deleted within 180 days.

LinkedIn does not share the personal data with us, as the website operator, but only provides us with reports and notifications (which do not identify the user) about website visits and ad performance. LinkedIn also offers retargeting, which allows us, as the website operator, to show personalised ads outside of our website using this data without identifying individual members. Data that does not identify you is also used to improve ad relevance and reach LinkedIn members across devices. LinkedIn members can control the use of their personal data for advertising purposes via their account settings. LinkedIn refers to the following link to customise advertising preferences: https://www.linkedin.com/psettings/advertising/actions-that-showed-interest.

We process this data to evaluate our advertising campaigns. The legal basis for the processing is your consent, point (a) of Article 6(1) GDPR. Without your consent via our cookie banner, no data is processed for LinkedIn conversion tracking. You can withdraw your consent at any time with future effect by changing your selection in the tracking settings (see above, under Cookies). Alternatively, you can delete your local storage from this website. That’s it. The banner with the selection options is then displayed again.

As part of LinkedIn conversion tracking, LinkedIn naturally has access to the listed data. In particular, it is possible that in addition to LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085-2810 USA may also have access to your data.

The LinkedIn Corporation is located in an insecure third country where the level of data protection is lower. Since a transfer of the data collected by the pixel described here to the LinkedIn Corporation cannot be ruled out, appropriate guarantees are required to ensure an adequate level of data protection.

In this regard, LinkedIn provides, as part of the respective LinkedIn services contract, a Data Processing Agreement with linked standard contractual clauses for customers of its LinkedIn services, which can be found here: https://www.linkedin.com/legal/l/dpa .

Further information on the purpose and scope of data collection and the further processing and use of data by LinkedIn, as well as your setting options for protecting your privacy, can also be found in LinkedIn’s privacy policy.

For more information on LinkedIn conversion tracking, please visit: https://business.linkedin.com/de-de/marketing-solutions/conversion-tracking#get-started

You can find further information on data processing and storage duration at https://www.linkedin.com/help/linkedin/answer/65521?lang=de.

 

Name of the providerProvider typeData transfer to third countryThird country
LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085-2810 USA.ProcessorYesUSA

 

Affected data categoryPurpose of processingLegal basis for processingStorage durationDeactivation/ revocation
HTTP header: An HTTP header contains information about your IP address, web browser information, page location, document, URl reference and web browser user agent.Interest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Pixel-specific data, such as the pixel IDInterest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).
Optional values, such as information on purchases made, information on the conversion value.Interest-based advertisingConsent180 daysYou can withdraw your consent by changing your selection in the tracking settings (see above, under Cookies).

 

Google Ads, remarketing and conversion tracking

We use the Google Ads service. Google Ads is an online advertising programme of Google LLC, (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). The controller for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

This means that we place Google Ads and also use Google remarketing and conversion tracking as part of this. The advertisements are displayed on websites of the Google advertising network according to search queries. We also use ads remarketing lists for search advertisements. This allows us to customise search ad campaigns for users who have previously visited our website. The services allow us to combine our advertisements with certain search terms or to place advertisements for previous visitors promoting, for example, services that visitors have viewed on our website. This means that we can display interest-based advertising to users of our website on other websites within the Google advertising network (as a “Google ad” within Google Search or on other websites).

For interest-based offers, an analysis of online user behaviour is necessary. Google uses cookies to perform this analysis. When clicking on an advertisement or visiting our website, a cookie is set on the user’s computer by Google. These cookies have a duration of 90 days. The information collected by means of the respective cookie is used to target the visitor in a subsequent search query. Further information on the cookie technology used can also be found in Google’s notices on website statistics and in the privacy policy. With the help of this technology, Google and we as a customer receive information that a user has clicked on an advertisement and been redirected to our websites. The information obtained in this way is only used for statistical evaluation to optimise the advertisements. We do not receive any information that could personally identify visitors. Your IP address will be transmitted to Google, but since we use Google Analytics IP masking on this website, your IP address will be anonymised.

The log data is anonymised after 9 months and the cookie information is anonymised after 18 months.

The statistics provided to us by Google include the total number of users who clicked on one of our advertisements and, if applicable, whether they were redirected to a page on our website that was tagged with a conversion tag. Based on these statistics, we can trace which search terms were clicked on our advertisement particularly often and which advertisements lead to the user contacting us via the contact form.

You can find more information on data protection in the context of Google Ads at: https://policies.google.com/technologies/ads?hl=de .

Insofar as data is processed outside the EU/EEA, in order to establish a secure level of data protection with the service provider, we must comply with the standard data protection clauses adopted by the EU Commission pursuant to Article 46 GDPR, which allows the transfer of personal data to a third country in individual cases.

The legal basis for the described data processing is your consent, point (a) of Article 6(1) GDPR. You can withdraw your consent at any time with future effect by changing your selection in the tracking settings (see above, under Cookies). Alternatively, you can delete your local storage from this website. The banner with a link to the selections is then displayed again.

You also have the option of changing the display setting ( https://adssettings.google.com/authenticated?hl=de ) to select the types of Google advertisements or to deactivate interest-based advertisements on Google.

 

Instagram plugin

On our website, we use social plugins from Instagram, a social media platform for sharing photos and videos, operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter referred to as “Facebook”) is responsible for the operation of the network as well as for the social network Facebook in Ireland.

The social plugins are used to show you Instagram content such as images, texts or videos directly on our website, or to give you the opportunity to discuss, exchange and interact with the content and our online offering within LinkedIn via buttons (e.g., like, comment, share). In this way, we provide you with a better user experience on our website. The plugins are usually marked with the Instagram logo, for example, the “Instagram camera” icon. This displayed content is either loaded from Instagram or transmitted via Instagram.

When you access our website or a subpage that contains such plugins, a connection to Instagram’s servers is usually established and the content is displayed on the website by sending a message to your browser. Our consent management tool (Usercentrics) prevents this if you have not consented to the data processing with regard to Instagram. Due to the integration of Instagram plugins, no data will be transferred without your consent.

If you consent to the use of Instagram plugins and access a page in which Instagram content is integrated, Instagram receives the information that your browser has accessed the corresponding page of our website, even if you do not have an Instagram profile or are currently not logged in to Instagram. This information, including your IP address, is usually transmitted from your browser directly to an Instagram server, often located in the USA, where it is stored. If you are logged in to Instagram, Instagram can usually directly associate your access to our website with your Instagram account. If you interact with the plugins, for example by pressing the “Instagram” button, this information will also be transmitted directly to an Instagram server and stored there. The information can also be published on your Instagram account and displayed to your contacts there. You can prevent this by logging out of your membership account before accessing our website.

If you consent to the use of Instagram plugins, Facebook, as the operating company, has access to the transferred data as shown above. In particular, Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA, may have access to your data. Facebook is located in a non-EU country with lower data protection and security standards.

The legal basis for the data processing described is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not agree or revoke your consent, you will not be able to use it.

You can find more information on this in Instagram’s privacy policy http://instagram.com/about/legal/privacy/.

 

LinkedIn plugin

We use social plugins from the social media network LinkedIn of the provider LinkedIn Corporation, 599 N Mathilda Ave, Sunnyvale, CA 94085, USA (“LinkedIn”) on our website. Social plugins are used to display content such as images, texts, videos directly on our website, or enable you to exchange information about the content and our online offer via buttons (e.g., like, comment or share), thus providing you with a better user experience on our website. The plugins are usually marked with the LinkedIn logo (“In”). The content displayed is loaded by LinkedIn or transmitted via LinkedIn.

When you access our website or a sub-page containing such plugins, data is usually sent to LinkedIn on servers in the USA and processed and stored there. Using our permissions management tool (Usercentrics) will prevent this from happening if you do not consent to the processing of your data for LinkedIn-related purposes. Due to the integration of LinkedIn plugins, no data will be transferred without your consent.

If you agree to the use of LinkedIn plugins and access a page, LinkedIn receives information about your visits and interactions with the LinkedIn services we offer, for example, when you access our website or use plugins (buttons). When you use the LinkedIn services, cookies are set and LinkedIn uses, among other things, your device information and IP address to identify you and log your use. Further information on the cookies used by LinkedIn can be found at: https://www.linkedin.com/legal/cookie-policy.

If you have a LinkedIn account and are logged into the social network during your visit to this website, your data and information about your visit to this website may be linked to your profile. We have no influence on the exact scope of the data collected about you by the provider. Further information on the scope, type, purpose of data processing, retention periods and your rights and data protection settings can be found in the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy.

If you consent to the use of LinkedIn plugins, LinkedIn has access to your data as shown above. Specifically, your data may be accessible to both LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland and LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085–2810 USA.

The legal basis for the data processing described is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not agree or revoke your consent, you will not be able to use it.

You can also make further changes to data protection law via this link: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences?lang=en

Further information on data processing by LinkedIn can be found in the data protection policy at: https://www.linkedin.com/legal/privacy-policy

 

Facebook plugins

We use social plugins from the social network Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA on our website. Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (hereinafter referred to as Facebook) in Ireland. You can recognize these buttons by the classic Facebook logo or by a unique Facebook identifier. A social plugin is a small part of Facebook, which is integrated into our website. Each plugin has its own function. The following Facebook plugins are used by us on our website:

  • “save” button
  • “like” and “share” button
  • page plugin,
  • comments,
  • messenger plugin,
  • embedded posts and video players

You can find the list and appearance of the Facebook social plugins here: https://developers.facebook.com/docs/plugins/. Social plugins are used to display content from Facebook such as images, texts, videos directly on our website, or enable you to exchange information about the content and our online offer on Facebook via buttons (e.g., like, comment or share), thus providing you with a better user experience on our website.

When you access our website or a subpage that contains such plugins, a connection to Facebook’s servers is usually established and the content is displayed on the website by sending a message to your browser. Using our permissions management tool (Usercentrics) will prevent this from happening if you do not consent to the processing of your data for Facebook-related purposes. Due to the integration of Facebook plugins, no data will be transferred without your consent.

If you consent to the use of Facebook plugins and access a page in which Facebook content is integrated, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are currently not logged in to Facebook. Cookies are set and this information, including your IP address, is usually transmitted directly from your browser to a Facebook server, also to third countries such as the USA, and stored there.

If you are logged into Facebook, Facebook can usually immediately associate the visit to our website directly to your Facebook account. If you interact with the plugins (buttons), for example by clicking the “like” button, this information is also transmitted directly to a Facebook server and stored there. The information may also be published on your Facebook account and displayed to your contacts there. You can prevent this by logging out of your membership account before accessing our website. By default, these plugins collect data from you and transmit it to Facebook’s servers.

If you consent to the use of Facebook plugins, Facebook will also have access to your data as shown above. In particular, Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA, may have access to your data. Facebook is located in a non-EU country with lower data protection and security standards.

Since August 31, 2020, Facebook has been offering a “Facebook EU Data Transfer Addendum,” under which the standard contractual clauses shall apply in cases where Facebook Ireland Limited processes data from the EU/EEA as a contract processor and transmits it to Facebook Inc. as a sub-processor.

The legal basis for the data processing described is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not agree or revoke your consent, you will not be able to use it.

You will find details directly from Facebook about what information is collected in Facebook’s privacy policy, which can be accessed here: https://www.facebook.com/about/privacy/

 

Twitter plugin

We use social plugins from Twitter, a social media short message service, Twitter, Inc.,1355 Market Street, Suite 900, San Francisco, CA 94103, USA, on our website. Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland is responsible for the data processing of persons living outside the United States.

The social plugins are used to display tweets from Twitter. You can view Twitter content such as images, texts or videos directly on our website, or you have the option to use buttons (e.g., like, comment, share) to discuss the contents and our online offer on Twitter. This allows us to offer you a better user experience on our website. The plugins are usually marked with a Twitter logo, such as the “blue bird”. This content displayed is loaded by or transmitted via Twitter.

When you access our website or a subpage that contains such plugins, a connection to Twitter’s servers is usually established and the content is displayed on the website by sending a message to your browser. Using our permissions management tool (Usercentrics) will prevent this from happening if you do not consent to the processing of your data. Due to the integration of Twitter plugins, no data will be transferred without your consent.

If you agree to the use of Twitter plugins and access a page where Twitter content is embedded, Twitter will receive the information that your browser has accessed the corresponding page of our website, even if you do not have a Twitter profile or are not currently logged in to Twitter. This information, including your IP address, is usually transmitted by your browser directly to a Twitter server, often located in the USA, where it is stored. If you are logged into Twitter, Twitter can usually immediately associate the visit to our website directly to your Twitter account. If you interact with the plugins, for example by clicking the “Twitter” button, this information is also transmitted directly to a Twitter server and stored there. According to the information in your privacy policy, Twitter may also receive log data in this case, including the data of the website you access. Twitter uses cookies and similar technologies to collect additional data about website usage and to operate its services. This data can be used to offer content or advertising tailored to you.

Here you can read more about how Twitter uses cookies and similar technologies.

Information on this and the available setting options can be found on the following Twitter support pages:
https://help.twitter.com/en/using-twitter/tailored-suggestions
https://help.twitter.com/en/rules-and-policies/twitter-cookies

https://twitter.com/settings/account

You can prevent this from happening by, for example, logging out of your member account before accessing our website.

If you consent to the use of Twitter plugins, Twitter, as the operating company, has access to the transferred data as shown above. In particular, Twitter Inc.,1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may have access to your data. Twitter is located in a non-EU country with lower standards of data protection and security.

According to information from the Twitter privacy policy standard contractual clauses are used for data transfers from the EEA to the USA and other countries. Twitter undertakes to comply with European standards through the standard contractual clauses provided by the EU Commission. For more information, see Twitter’s Data Protection Addendum.

However, we have no influence on the data collection and further processing carried out by Twitter. Furthermore, we cannot ascertain in detail to what extent, where and for how long the data is actually stored, to what extent Twitter complies with any existing obligations to delete data, what assessments and links are made with the data and to whom the data is actually disclosed.

The legal basis for the data processing described is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not consent, or if you withdraw consent, you will be prohibited from using the service.

Further information on this can be found in Twitter’s privacy policy https://twitter.com/en/privacy.

 

TikTok plugin

We use social plugins from TikTok, a social media and video portal operated by the Chinese company Beijing Bytedance Technology Ltd. The controller for users in the EU/EEA and Switzerland is TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland (“TikTok”).

The social plugins are used to display music videos and other short video clips. You can view TikTok content such as videos or music clips directly on our website, or you can use buttons (e.g,. like, comment, share) to watch and interact with the content and our online offer within TikTok.  This allows us to offer you a better user experience on our website. The plugins are usually marked with the TikTok logo, for example, in the form of an “eighth note”. This content displayed is loaded from TikTok or transferred via TikTok.

When you access our website or a subpage that contains such plugins, a connection to TikTok’s servers is usually established and the content is displayed on the website by sending a message to your browser. Using our permissions management tool (Usercentrics) will prevent this from happening if you do not consent to the processing of your data. Due to the integration of TikTok plugins, no data will be transferred without your consent.

If you agree to the use of TikTok plugins and access a page that incorporates TikTok content, TikTok will receive a wide range of information, including that your browser has accessed the corresponding page of our website, even if you do not have a TikTok profile or are not currently logged into TikTok. In its privacy policy, TikTok states that certain device and network connection data may also be accessed, such as your device model, operating system, keystroke patterns or rhythms, IP address and system language. TikTok also provides service-related, diagnostic and performance data, including crash reports and performance logs. In addition, activities can be identified across devices by means of device and user IDs. This information, as well as the other information mentioned in in TikTok’s privacy policy, including your IP address, may also be transmitted from your browser directly to a TikTok server, often located in the USA, and stored there. If you are logged into TikTok, TikTok can usually immediately associate your visit to our website with your TikTok account. If you interact with the plugins, for example by clicking the “TikTok” button, this information is also transmitted directly to the TikTok servers and stored there. TikTok uses cookies and similar technologies to collect additional data about website usage and to operate its services. This data can be used to offer content or advertising tailored to you.

You can read more about how TikTok uses cookies and similar technologies in the  Cookie Policy for TikTok websites and the Cookie Policy for the TikTok plaform.

You can find information about this and the available setting options on the following TikTok page:
https://www.tiktok.com/legal/tiktok-website-cookies-policy?lang=en

You can prevent this from happening by, for example, logging out of your member account before accessing our website.

If you consent to the use of TikTok plugins, TikTok, as the operating company, will have access to the transferred data as shown above. In particular, your data may also be transmitted to the USA or Singapore and stored there on servers. Both the USA and Singapore are considered to be uncertain third countries, in which the level of data protection is significantly lower.

According to the TikTok Privacy Policy, standard contractual clauses for data transfers from the EEA to the USA and other countries are used, for example. TikTok undertakes to comply with European standards through the standard contractual clauses provided by the EU Commission.

However, we have no influence on the data collection and further processing carried out by TikTok. Furthermore, we cannot ascertain in detail to what extent, where and for how long the data is actually stored, to what extent TikTok complies with any existing obligations to delete data, what assessments and links are made with the data and to whom the data is actually disclosed.

The legal basis for the data processing described is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not consent, or if you withdraw consent, you will be prohibited from using the service.

Further information can be found in TikTok’s new privacy policy: https://www.tiktok.com/legal/page/eea/privacy-policy/en-USA.

 

Newsletter and promotional telephone contact

You have the option on our website or via “Advertising Lead Forms” (see below) to register for our newsletter and also to leave your telephone number for the purpose of advertising contact, so that we can provide you with information by e-mail and telephone/SMS as part of the consent you have given, provided you have expressly consented (point (a) of Article 6(1) GDPR). By agreeing to receive the newsletter and to be contacted by telephone, you consent to receive:

  • Product and service information (such as accessories, cooking system instructions, kitchen advice)
  • Invitations to events and appointments (such as cooking events, expert’s kitchen, academy events, trade fair events)
  • Customer satisfaction survey

by RATIONAL AG, Siegfried-Meister-Strasse 1,86899 Landsberg am Lech, or its responsible group companies. Only the company responsible for you will contact you. Jurisdiction is determined by the location of your company/place of business.

We use the double-opt-in procedure to register for our newsletters and for further consent to be contacted by e-mail for advertising purposes. This means that after you have provided us with your e-mail address, we will send you a confirmation e-mail to the e-mail address you have provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm this within 24 hours, your registration will be automatically deleted. If you confirm your wish to receive the newsletter, we will store your email address until you unsubscribe. The sole purpose of storing this data is to be able to send you the newsletter. Furthermore, we store your IP addresses and the times of registration and confirmation in order to be able to prove your registration in case of doubt and to clarify any misuse of your personal data. The legal basis for logging the registration is our legitimate interest pursuant to point (f) of Article 6(1) GDPR on the proof of previously granted consent, see also Article 7(1) GDPR.

The provision of further, separately marked, information is voluntary and will only be used to personalise the newsletter and/or the promotional telephone calls. The legal basis for this is your consent as defined by point (a) of Article 6(1) GDPR.

You can revoke your consent to receive the newsletter or to be contacted by telephone for advertising purposes at any time. You can revoke your consent by clicking on the link provided in every newsletter e-mail or by e-mail to privacy@rational-online.com , as well as during the telephone call.

 

Name of newsletter providerProvider typeData transfer to third countryThird countryGuarantees pursuant to Article 44 et seq. GDPR
salesforce.com, inc, Salesforce Tower 415 Mission Street, 3rd Floor San Francisco, CA 94105 USAProcessorYesUSAEU standard contractual clauses / more:  https://sfdc.co/cakvbB
EQS Group AG, Karlstrasse 47, D-80333 MunichProcessorNo

 

DataPurpose of processingLegal basis for processingStorage duration
IP address upon registrationProof of registrationLegitimate interestup to 3 years after revocation/objection
Time of registrationProof of registrationLegitimate interestup to 3 years after revocation/objection
IP address upon DOIProof of double opt-inLegitimate interestup to 3 years after revocation/objection
Time of DOI verificationProof of double opt-inLegitimate interestup to 3 years after revocation/objection
e-mail addressSending the newsletterConsentuntil revocation/objection
*Form of addressDirect approachConsentuntil revocation/objection
*First nameDirect approachConsentuntil revocation/objection
*SurnameDirect approachConsentuntil revocation/objection
*Telephone numberDirect approachConsentuntil revocation/objection

 

Vimeo

We also use the service of Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA to display video content on our website. These are loaded by Vimeo or transmitted via Vimeo. In the process, data may be transferred from you to Vimeo.

Vimeo allows us to offer you video content in addition to text and images. Rather than just providing a link, we would like to present this content to you directly on our website, thus enabling you to watch the video right here on our site.

When you access a page that embeds a video through Vimeo, a connection is normally established to Vimeo’s servers; in the process, the content is displayed on the website by communicating with your browser. Using our permissions management tool (Usercentrics) will prevent this from happening if you do not consent to the processing of your data for Vimeo-related purposes. Due to the integration of Vimeo, no data will be transferred without your consent.

To protect your personal data, we also use the service in “do-no-track” mode, which prevents Vimeo from setting cookies.

By activating Usercentics, you agree that regardless of whether you have a Vimeo account or not, data about you will be transferred to Vimeo when you watch a video. This includes your IP address, technical information about your browser type, operating system or basic device information.

If you are logged into Vimeo at this time, information about videos you watched can be associated with your Vimeo account. You can prevent this by logging out of your membership account before accessing our website.

As such, the legal basis for such data processing is your consent, in accordance with Art. 6 para., s. 1 lit. a of the GDPR. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not agree or revoke your consent, you will not be able to use it.

Further information on Vimeo’s data protection is provided by Vimeo at the following link: https://vimeo.com/privacy.

 

YouTube (enhanced data protection mode)

We use services from YouTube, LLC 901 Cherry Ave, 94066 San Bruno, CA, USA, a company of Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA, on our website. If you access a page in which a YouTube video is embedded, a connection to the YouTube servers is normally established and the content transmitted to your browser and displayed on the website. The use of our consent management tool (Usercentrics) will prevent this if you have not consented to data processing with regard to YouTube. Due to the integration of YouTube, no data is transferred without your consent.

In this context, we also use the extended data protection option provided by YouTube to protect your personal data. According to YouTube, however, data is only transmitted to the YouTube server in “extended data protection mode” if you actively start the video. If you are logged in to YouTube at this time, the information about the videos you have viewed will be assigned to your YouTube member account. You can prevent this by logging out of your member account before visiting our website.

Further information on YouTube’s privacy policy is provided by Google at the following link: https://www.google.de/intl/de/policies/privacy/

By activating this in the tracking settings, you agree that YouTube receives data through your use, which may also be used to analyse your usage behaviour for market research and marketing purposes. The legal basis for the described data processing is therefore your consent, point (a) of Article 6(1) GDPR. You can withdraw this consent at any time with future effect by changing your selection in the tracking settings (see above, under Cookies). Alternatively, you can delete your local storage from this website. The banner with a link to the selections is then displayed again. If you do not consent or withdraw your consent, your use of the service will be restricted.

 

Contact

You have the option of contacting us via our e-mail address or the various contact forms. We will, of course, use the personal data transmitted to us in this way exclusively for the purpose for which you provide it when contacting us.

Where we ask for information in our contact forms that is not required for making contact with you, we have always marked this as optional. This information is used to specify your request and to improve the processing of your request. Any communication of this information is expressly on a voluntary basis and with your consent Insofar as this involves information on communication channels (e.g. e-mail address, telephone number), you also consent to us contacting you via this communication channel, if necessary, in order to respond to your request.

Of course, you can revoke this consent at any time for the future. For this purpose, please contact our data protection officer, whose contact details can be found at the top of this page.

 

DataPurpose of processingLegal basis for processingStorage
IP address upon registrationTransmission of form content to the web serverConsent/initiation/performance of the contractual relationshipUntil the end of the connection
Subject areaImprovement of enquiry processingConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/  end of obligation to provide evidence
MessageResponse to the matterConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
Form of addressDirect approachConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
FirstnameDirect approachConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
SurnameDirect addressConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
*FunctionImprovement of enquiry processingConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
*CompanyImprovement of enquiry processingConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
E-mail address:Response to the matterConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
Telephone numberResponse to the matterConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
*Fax numberResponse to the matterConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence
(Company) addressImprovement of enquiry processingConsent/initiation/performance of the contractual relationshipUntil purpose is achieved/end of obligation to provide evidence

* optional information

 

Download whitepapers and other information

You can obtain various whitepapers, articles and infographics from us on our website. Before downloading, you will be asked to enter your contact details (form of address, first and last name, e-mail address, post code, city, country, company). This data is stored by us and used to contact you by e-mail for advertising purposes. The personal data provided constitute the contractual consideration for the provision of the documents.

To verify your e-mail address, we use the double opt-in procedure. This means that after you have provided us with your e-mail address, we will send you a confirmation e-mail to the e-mail address you have provided, in which we ask you for confirmation. If you do not confirm this within 24 hours, your data will be automatically deleted from the database. Once you have registered, you will receive the materials you require.

Furthermore, we store your IP addresses and the times of registration and confirmation each time you register and confirm. The purpose of the procedure is to be able to prove your registration as part of our accountability obligations and, if necessary, to clarify any possible misuse of your personal data. Due to the fulfilment of accountability, we have a legitimate interest in accordance with point (f) of Article 6(1) GDPR in processing the data of the double opt-in procedure.

You may object to the commercial use of your personal data at any time with future effect. To do this, click on the unsubscribe link at the end of each newsletter e-mail or send us an e-mail to privacy@rational-online.com and express your wish with effect for the future.

Name of newsletter providerProvider typeData transfer to third countryThird countryGuarantees in accordance with Article 44 et seq. GDPR
salesforce.com, inc, Salesforce Tower 415 Mission Street, 3rd Floor San Francisco, CA 94105 USAProcessorYesUSAEU standard contractual clauses more: https://sfdc.co/cakvbB

 

Online surveys (SurveyMonkey)

We use SurveyMonkey software from SurveyMonkey Europe UC, 2nd Floor, 2 Shelbourne Buildings, Shelbourne Road, Dublin/Ireland, to create and evaluate online surveys. The online surveys are integrated into our website via a pop-up window. The purpose of the surveys is to analyze your satisfaction with our company and our products, as well as to continue to improve our offer. Your participation in our online surveys is voluntary. The legal basis for the data processing is your consent, in accordance with Art. 6 para. 1 lit. a of the GDPR.

When you participate in an online survey, SurveyMonkey will process the following data: IP address of the accessing computer, operating system, language and version of the accessing end device, browser version of the accessing computer, language of the browser used, time zone difference to Greenwich Mean Time (GMT), date and time of access, any contact data provided, e.g., your name and e-mail address and your answers to the survey questions.

SurveyMonkey also uses cookies and tracking services to collect usage data and user statistics.

We have neither influence nor access to this data processing carried out by SurveyMonkey. Further information on data processing by the provider can be found at: https://www.surveymonkey.com/mp/legal/privacy/. You can find more information on the cookies used at: https://www.surveymonkey.com/mp/legal/privacy/#cookies

You can delete cookies already stored on your end device at any time. If you want to prevent cookies from being stored, you can do so via the settings in your Internet browser. You can find instructions for common browsers online on the respective provider pages. Alternatively, you can also install ad blockers. Please note that some features of the website/platform may not work if you have disabled the use of cookies.

When accessing our website, an info banner also notifies all users of our use of cookies and directs them to this data protection policy. In the process, you as a user will also be asked for your consent to the use of certain cookies, especially those relevant for personalizing services and for marketing measures. You can revoke this consent at any time with future effect by accessing the tracking settings via the link at the bottom of each page (called a footer) and unchecking the box next to the processing you had consented to. If you do not agree or revoke your consent, you will not be able to use it.

After we finish evaluating a survey, we delete your survey data from the SurveyMonkey account. Within 90 days, the data is also permanently deleted from SurveyMonkey’s system. As a survey participant, you may also contact us at any time at (info@ktchnrebel.com) to request the deletion of your completed survey data, including personal data if applicable.

SurveyMonkey Europe UC is a subsidiary of SurveyMonkey Inc. based in the USA . It cannot be ruled out that your data collected by SurveyMonkey may also be transmitted to the USA. We have concluded an agreement with SurveyMonkey for order processing in accordance with Art. 28 of the GDPR. An adequate level of protection pursuant to Art. 44 et seq. of the GDPR is guaranteed by the use of so-called EU standard contractual clauses as defined in Art. 46 of the GDPR in the context of commissioned processing. A further transfer of your data to third parties for purposes other than those listed above will not take place, unless we are legally obliged to do so, or the data transfer is necessary for the execution of the contractual relationship, or you have expressly consented to the transfer of your data in advance.

 

Data transfer

Your personal data will not be transferred to third parties for purposes other than those listed.

We will only share your personal information with third parties if:

  • You have given your express consent to do so,
  • The disclosure is necessary for the assertion, exercise or defence of legal claims and there is no reason to assume that you have an overriding interest requiring protection in the non-disclosure of your data,
  • In the event that there is a statutory obligation for the transfer, and
  • this is legally permissible and necessary for the processing of contractual relationships with you.

In the case of data transfer outside the European Union, the high level of data protection in Europe does not apply. Where data is transferred, it is possible that there is no adequacy decision by the EU Commission as defined in Article 45(1), (3) GDPR. This means that the EU Commission has not yet decided that this country ensures an adequate level of protection in accordance with the data protection standards of the European Union on the basis of the EU GDPR, and we have therefore made the above-mentioned appropriate guarantees.

Possible risks that may not be completely excluded in connection with the transfer of data are in particular:

  • There is a possibility that your personal data could be processed outside the scope of the actual purpose.
  • In addition, there is the possibility that you may not be able to sustainably assert and enforce your data protection rights, such as your right of access, to rectification, erasure or data portability.
  • There could also be a higher probability that your data is not correctly processed and that the protection of your personal data does not fully meet the requirements of the EU GDPR in terms of quantity and quality.

 

Data security

We have taken extensive technical and operational precautions to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our security procedures are regularly reviewed and adapted to technological progress.

 

Integration of third-party content

Third-party content such as YouTube videos or map material from Google Maps is used within our online presence on the basis of point (f) of Article 6(1) GDPR. This always requires that the providers of this content (hereinafter referred to as “third-party providers”) perceive the IP address of the users. Without the IP address, they would not be able to send the content to the browser of the respective user. The IP address is therefore required to display this content. We endeavour to only use content whose respective providers only use the IP address to deliver the content. However, we have no influence if the third-party providers store the IP address, e.g. for statistical purposes. As far as we are aware, we will inform the users of this.

 

Your rights as the data subject

Every data subject has a right of access pursuant to Article 15 GDPR, the right to rectification pursuant to Article 16 GDPR, the right to erasure pursuant to Article 17 GDPR, the right to restriction of processing pursuant to Article 18 GDPR, the right to object pursuant to Article 21 GDPR and the right to data portability pursuant to Article 20 GDPR. With regard to the right of access and the right to erasure, the restrictions according to Sections 34 and 35 BDSG (Federal Data Protection Act) apply.

 

Right to lodge a complaint

You also have the right to lodge a complaint with the competent data protection supervisory authority about our processing of your personal data.

 

Revocation of consent

You can revoke your consent to the processing of personal data at any time. This also applies to the revocation of declarations of consent given to us before the applicability of the General Data Protection Regulation, i.e. before 25 May 2018. Please note that the revocation is only effective for the future. Processing that took place before the revocation is not affected by this.

 

Rights in the event of data processing for direct marketing purposes

Pursuant to Article 21(2) GDPR, you have the right to object to processing of personal data concerning you at any time. In the event of your objection to processing for the purpose of direct marketing, we will no longer process your personal data for these purposes. Please note that the objection is only effective for the future. Processing that took place before the objection is not affected by this.

 

Note on the right to object in the event of overriding interests

Insofar as we base the processing of your personal data on a balancing of interests, you can object to the processing. When exercising such an objection, we ask you to explain the reasons why we should not process your personal data as we have described. In the event of your justified objection, we will review the situation and either discontinue or adapt the data processing or explain to you our compelling reasons worthy of protection.

 

Links to other websites

Our websites may contain links to websites of other providers. We would like to point out that this data privacy statement applies exclusively to the websites of RATIONAL AG. We have no influence on and do not check whether other providers comply with the applicable data protection regulations.

 

Modifications to the data privacy statement

We reserve the right to change or adapt this data privacy statement at any time in compliance with the applicable data protection regulations.

Further links:

Last revised: April 2023